Accessory Design Consultant at Roots Canada
2012
AshleyLingforRoots is an exclusive design collaboration of co-branded handmade accessories for Canada's renowned heritage lifestyle brand, Roots.
Series 001 was a native inspired collection of found objects and vintage artifacts using tarnished brass, drop antler, bone and relics unearthed from Canadian Centennial and Olympic history.
I was responsible for all product design & manufacture, logo and packaging design, account management, contract negotiations and creative direction of the collaboration.
canada.roots.com
