Creative director and founder of fischerstreet.

fischerstreet. is an established independent accessory design label, revitalizing lost and found exotic treasures and natural objects from around the globe to create world worn pieces with a rustic modern edge. Extensively used in film and television and worn by celebrities such as Heather Graham, Carrie Ann Moss, Kristin Kreuk & Serena Ryder.

Responsible for all branding, product design, art & creative direction, packaging and marketing.

www.fischerstreet.com

Valvoline is one of the largest producers of motor oil in the United States. Established in Australia for over 100 years, Valvoline initially sold lubricants through various distributors dating back to 1901.

Work undertaken as Senior Designer at MJW Hakuhodo included press ads, 150 year anniversary logo concepts, billboards, packaging, POS, posters and digital web banners and storyboarding design for animated gifs.

As Senior Designer at Studio Popsicle, I worked extensively across the conceptual design and environmental branding of the interior graphic design package for McDonald's restaurants throughout the Asia Pacific.

AshleyLingforRoots is an exclusive design collaboration of co-branded handmade accessories for Canada's renowned heritage lifestyle brand, Roots.

Series 001 was a native inspired collection of found objects and vintage artifacts using tarnished brass, drop antler, bone and relics unearthed from Canadian Centennial and Olympic history.

As a contracted Accessory Designer, I was responsible for all product design & manufacture, logo and packaging design, account management, contract negotiations and creative direction of the collaboration.

www.canada.roots.com

Product Stylist and Graphic Designer of this 16 page look-book for the George line of Walmart Fall / Winter 2013. Final print-ready version provided in French & English.

www.walmart.ca

Interval is the crisp elegant Spring '15 collection by the Australian fashion designer and prior intern for Alexander Wang; Kara Liu.

Responsible for art direction and graphic design of the brand look and feel, including market research and mood boarding. Conceptual execution for stationery, garment labels, swing tags and digital deliverables in collaboration with Vernacular Vanguard.

The Spanish are well known for their tradition, passion, culture and beauty - all traits that Bodegas Borsao blend into every bottle of the Olé Vino Blanco & Tempranillo.

This brief needed a fresh approach to Spanish flair that exuded that same passion and tradition. Art direction, typography design and layout completed for packaging production as Senior Designer at Affinity.

The Strain is an American TV series that premiered on FX 13 July 2014. It was created by Guillermo del Toro and Chuck Hogan, based on their novel trilogy of the same name.

fischerstreet was contracted to design and produce multiple costume rings for lead characters in the series.

www.fxnetworks.com/thestrain

Fasta Pasta is an Italian food franchise founded in South Australia in 1982 by local restaurateurs with locations now in four Australian states. The family company of humble beginnings pride themselves on the delivery of fresh, tasty family meals at affordable prices in a friendly and relaxed environment.

Work undertaken as Senior Designer and Art Director at MJW included campaign creative for POS, packaging, in-store and OOH print plus static and animation assets for social media content, EDM's and paid digital media distribution.

Langulin is a digital realty firm focusing on the sale of distinctive properties.

As a contractor, I art directed and designed the campaign aesthetic and digital marketing plan behind the launch campaign for the sale of The Whitehouse; a multi-million dollar property in Paddington. 

Hero deliverable was the campaign video, followed by the print collateral, EDM and social media content.

Eat My Words is an Oprah endorsed not-for-profit initiative that delivers divine and delicious cupcakes and sweet edibles in order to raise money and awareness for the Stephen Lewis Foundation, whose tireless efforts work to turn the tide of HIV & AIDS in Africa.

Established and managed social media platforms as Marketing Assistant and Graphic Designer whilst also designing and managing the e-marketing campaigns for the business.

www.eatmywords.org

Konica Minolta is a Japanese technology company headquartered in Tokyo with offices in 49 countries worldwide. The company manufactures business and industrial imaging products including digital print systems for the production printing market.

As Senior Designer and Art Director at MJW Hakuhodo, I delivered multi-channel creative collateral for brand campaigns, both print and digital. From direct mail, billboards, sales flyers, print ad's, trade banners to EDM's, app design, digital and web tiles.

Established in 1946, Windsor Smith is Australia’s No.1 leading fashion men’s and ladies branded footwear company, a family operated business now fourth generation strong.

Graphic design for website, newsletters, business and store cards, social media content, retail POP, billboards & window signage as Senior Designer at Studio Popsicle.

www.windsorsmith.com.au

Legrand is a French industrial group and a world leader in products and systems for electrical installations and information networks. 

As Senior Designer for MJW Hakuhodo, I completed graphic design of catalogues, booklets and packaging design for a mass DM product mail out.

Assistant Stylist and Graphic Designer for fashion designer Su-Hui Chu. Realised the visual aesthetic of the photo shoot and look book layout for the Ella Peru Fall / Winter 2012 'Euclid & Ulster' collection. 

www.ellaperu.com

Lipstik Shoes first stepped into the world of Australian fashion in 1972 and is one of Australia’s most popular women’s shoes brands. By delivering the hottest styles at an affordable price, Lipstik Shoes created a new movement in women’s footwear.

Graphic design for website, newsletters, business and store cards, social media content, retail POP, billboards & window signage as Senior Designer at Studio Popsicle.

lipstikshoes.com.au

Lavish&Squalor is a Toronto based independent style destination, born and raised on inspiring and edgy street fashions, vintage finds and truly authentic heritage brand followings.

Product Stylist and Graphic Designer for this promotional retail shoot. Sourced and styled the products, assisted direction for photography before compiling the final layout.

www.lavishandsqualor.com

Contracted as a Signwriter by a variety of clients to design and hand draw signage with chalk and markers. Projects range from butcher shop windows & restaurant chalkboards to personalised wedding signs and seating plan mirrors.